For serious lifters and competitors, first show or fifth. My day job is root-cause analysis on safety-critical systems in the nuclear industry. I coach physiques exactly the same way — bloods first, two weeks of clean data, then we change something.
Every one of these is a real client. Some were chasing a stage. Most were just chasing a physique that finally matched the work they were putting in.
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Prep is where coaching gets audited. Every variable is on show under the lights, and there is nowhere to hide behind a good angle or a favourable week.
Lifestyle client or competitor, the method does not change. Bloods first, clean data, one lever at a time. The stage just makes the margin for error smaller.
Real people. Real data. Real work.
Every price is on this page. No “enquire for pricing”, no discovery call before you know what it costs.
Forty-five minutes on your panel, read as one system rather than a list of numbers. Markers do not live in isolation — thyroid, lipids, haematocrit, liver and hormones all talk to each other, and reading them together is where the useful answers are. You leave knowing what your bloods are actually telling you and the supplement protocol we have agreed off the back of it. No recent panel? I will point you at my partner clinic, Youth Revisited.
Educational and review-based. I am not a medical practitioner and this does not replace clinical care. Bloodwork should be interpreted alongside a qualified clinician, and any decision you make is your own. Everything you share is held confidentially. Read the full disclaimer.
Forty-five minutes on your protocol — anabolics, peptides and the ancillaries that keep the whole thing safe. We build it around your bloods, your goal and your health markers, not around what worked for someone else on a forum. Most of this industry either will not discuss this or discusses it badly. I will talk to you like an adult, and I will tell you when the answer is no. This one starts as a private conversation, not a checkout — message me and I will send you the details.
Educational and consultative only. I am not a doctor, pharmacist or prescriber. Nothing here is a prescription, a supply, or a recommendation to use any substance. Anabolic steroids are Class C controlled drugs in the UK and you are responsible for your own compliance with the law. Every compound carries health risk. I require current bloodwork, I will always want a qualified clinician in the loop, and I decline work where I judge the risk unacceptable. Read the full disclaimer.
The full programme. Training, nutrition, recovery and protocol strategy, adjusted every week off the back of your check-in and your data. Seven days a week of direct access to me. Form analysis, the video library, and feedback on every check-in inside twenty-four hours. Natural or enhanced, lifestyle or stage.
The clients who go furthest are the ones who stop re-deciding every month. A month tells you almost nothing — you will have changed two variables and caught one weigh-in wrong. Three months is where the method starts showing its work. Six is where it compounds, which is why that is the only rate I discount.
Already spoken to me? Use the links above. New here, start with the questionnaire.
Start the Questionnaire
My full-time job is root-cause analysis on safety-critical systems in the nuclear defence industry. Finding the actual cause before anyone is allowed to touch anything. It is slow, unglamorous work, and it is the single reason I coach the way I do.
Most coaching changes something because it is week four. I change something because the data says to. Bloods, weight trend, training performance, sleep, digestion — read as one system, not as five separate complaints. One client's scale went up five weeks into a diet. The obvious move was to cut his food. The actual answer was fluid off the GH axis, and cutting would have cost him the diet.
I started as a skinny vegetarian teenager and built to 270lb in the offseason. I compete, and I am on stage this September. I am certified through J3 University under John Jewett and partnered with Youth Revisited for clinical bloodwork. I coach natural and enhanced athletes, and I will talk honestly to you about both.
This is the part that makes it coaching rather than a plan. It is also the part most people have never actually had.
First I want the full picture. How you are really training, what you are really eating, your sleep, your stress, your digestion — and your bloods, if you have them. Never had bloodwork done? That is completely normal and it is not a barrier. We start with everything else and sort it when you are ready.
No dramatic overhaul on day one. I want to see how you respond to what you are already doing, logged properly. Change everything at once and you have destroyed the baseline you needed to make good decisions in month three. Patience here buys you the next twelve months.
Food first. Steps next. Cardio last, not first. When something moves, I know exactly what moved it — and so do you, because I will tell you why. That is unglamorous, and it is the reason the plan still works at month twelve instead of stalling at month three.
No. Most of my clients will never step on a stage. They are serious lifters who have stalled, or who have never had anyone actually read their data. The method is the same either way — the stage just shrinks the margin for error.
I want it, yes. Not to look thorough — because without it I am guessing at the system underneath the physique, and guessing is the thing I am selling you the opposite of. If you have not had a panel, I will point you at my partner clinic, Youth Revisited, and we will work from what you have in the meantime.
I coach natural and enhanced athletes, and I will talk to you honestly about both. Most of this industry either refuses to discuss enhancement or discusses it badly, and men end up taking advice from forums and mates instead of anyone who reads bloodwork for a living.
I am not a doctor and nothing I do is a prescription or a supply. What I offer is structured protocol design built on your bloods and your health markers, with a qualified clinician in the loop. I will tell you when the answer is no, and I decline work where I judge the risk unacceptable. Full terms sit on the disclaimer.
Weekly check-ins reviewed by me personally, with feedback inside twenty-four hours. Programming written for you and adjusted off your data, not off the calendar. Direct access to me seven days a week. Form analysis, the video library, bloodwork interpretation, and supplement or protocol strategy depending on where you sit.
Rolling monthly at £200, cancel with thirty days' notice, no questions asked. Quarterly is £600 billed every three months, which is the same £200 rate in one payment. Six months is £999 paid upfront, which works out at £166.50 a month and saves you £201 against paying monthly. It is the only discount I offer, because the clients who commit to the long arc are the ones who get the most out of this.
To be plain about it: every plan renews automatically until you tell me to stop. Monthly cancels with thirty days' notice. The quarterly and six-month plans are paid for the term upfront, so you keep the coaching to the end of the period you have paid for and then it renews unless you tell me not to. No cancellation fees, and I will not make you chase me to cancel.
My day job is root-cause analysis on safety-critical systems in the nuclear industry. I find the actual cause before anyone touches anything, and I coach physiques with the same discipline: bloods first, two weeks of clean data, one lever at a time.
Most coaches change something because it is week four. Add the bloodwork and pharmacology depth on top and you get the thing that is genuinely rare — someone who can read the whole system rather than react to the scale.
Coaching starts with the questionnaire, not with a sales call. It is thorough on purpose — the more you give me, the better the first plan is.
Pick the one that matches where you are. Fifteen to twenty minutes, and it asks for photos, current training and nutrition, and your bloodwork if you have it.
Every one, personally. No assistant, no template. If something in there needs a conversation before we go further, I will tell you straight.
We go through what I have found and what I would do about it. If it is a fit, you start. If it is not, I will say so and point you somewhere better.
You already train seriously and you have stalled, or you have never had anyone actually read your data. No stage, no deadline but your own — you just want a physique that reflects the work.
Lifestyle QuestionnaireYou are prepping for a stage, or you want to be. First show or fifth. Division, federation, peak week, rebound history, bloodwork and full disclosure — this one goes considerably deeper.
Competitor QuestionnaireNot ready for the full questionnaire, or after a one-off instead? Leave your details and I will come back to you.
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